What cookies are
Cookies are small pieces of information stored by a browser. Similar technologies, including local storage and measurement tags, can perform related functions. Some are set by this website, while others may be provided by services we use.
Strictly necessary
These technologies support security, core navigation, fraud prevention, and saving your cookie preference. They remain available when you reject non-essential cookies because the website cannot reliably provide these functions without them.
Functional
Functional technologies may remember optional preferences or improve convenience. They are not used to create advertising profiles. Some features may rely on a third-party service when you intentionally use them.
Analytics
When you allow analytics, Google Analytics 4 may collect page-view, device, browser, and website-interaction information. Google Tag Manager helps load and manage approved measurement tools. We also measure anonymous booking-funnel steps so we can understand where visitors need clearer information.
Advertising or marketing
When advertising measurement is enabled and legally permitted, Google Ads and related Google tools may measure whether an advertisement leads to a website visit, booking-funnel action, or an appointment that Square records as accepted. Accepted-appointment matching is performed securely on the server using one-way hashed contact identifiers and a unique transaction reference; it does not set a cookie on Square's booking page. Browser advertising storage and personalization remain denied unless you grant that permission.
How consent works
Google Consent Mode communicates your choices to Google tools. Non-essential Google Analytics, Google Ads, and Tag Manager measurement does not load until the appropriate permission is granted. Rejecting non-essential cookies keeps analytics and advertising storage denied while necessary website functions remain available.
Change your choices
You can reopen the website controls at any time. You can also delete or block cookies through your browser settings, although blocking necessary storage may cause preferences to be forgotten.
Active providers and storage
The active measurement providers are Google Analytics 4 and Google Tag Manager. Analytics storage may include Google Analytics cookies such as _ga and related measurement identifiers when Analytics consent is granted. Google advertising attribution storage, including _gcl_ cookies, is permitted only when Advertising consent is granted. The website also uses local storage to remember your cookie preferences. Meta Pixel and Microsoft Clarity are not currently active.
Questions
Email fernandasbeautysalon@gmail.com with questions about this Cookie Policy or your privacy choices.